Mercialys, the first real estate company to launch a fully digital loyalty program back in 2015, is continuing to introduce innovative new features.
Rolled out in 23 centers, the program is proving successful with both retailers and customers, with 70% of stores signed up to date and a 26% increase in the number of registrations since January 2018. Mercialys regularly enhances these arrangements with new features that encourage more regular visits and increase footfall levels in its centers.
